Die Welt, in its latest issue on Sunday, reports on the new packaging trends saying that "Today, packaging should alone be an experience". A special reference is also made to the trail-blazing award-winning packaging of Stafidenios designed by Matadog Design.
"Simple gifts are now a thing of the past! Today packaging should alone be an experience. A review of the most significant trends.
In terms of creativity, the Greek product Stafidenios claims a unique place, with its rectangular packaging of raisins which can be turned into a paper toy with a couple of movements! If all Greek enterprises functioned in this way, the rescue of the Euro would have been achieved a long time ago. "
WELT am SONNTAG 15/12/13
Greek Raisins and Sultanas packaging design for Australian market.
It is widely known that experiences play an important role in children's development.
- Are designers capable of designing experiences for kids?
- Can designers make parents happy through their purchases?
- Can designs be both fun and educational for kids?
Join Andreas Kioroglou, Founder of Matadog Design at World IA Day Greece (worldiaday.org/locations/hermoupolis-syros-greece/) on February 15th at the Apollon Theatre in Hermoupolis, Syros to learn how to design fun experiences for kids, purchasing experiences for parents and profit experiences for manufacturers.